Creating a great website requires a specific set of skills and knowledge: Beyond the pretty pictures, be sure to consider other elements such as search engine optimization and website functionality. There are many nuances involved with creating a website that is appealing and expands your business. Read on to learn more on How to Create a Great Website for Your Business.
Whether you’re building your website from scratch or revamping it to reach a broader audience, it’s important to know the elements that make a great website. A few key areas to focus on are user experience, navigation, visual elements, and SEO. While this may not be an exhaustive list, it will help you think about ways to build or improve your website to boost your traffic.
Badly designed websites tend to have much in common: poor layout, impossible navigation, and confusing information, all of which can make a website impossible to use. As you design your website, keep in mind that user experience and good content is everything.
While it may seem counterintuitive, white space on a website is beneficial. Rather than filling up your web pages with unnecessary icons, photos, or text, use white space to help highlight prominent themes on each page. It will help direct the user’s eyes to relevant information, and will even increase reader comprehension. These are important steps on how to create a great website for your business.
Web design tactics
One excellent tactic for drawing in users is by employing “calls to action” when creating navigational buttons. For example, if you have a button that leads to a newsletter sign-up page, use an action phrase for the button text. A button that reads “Sign Up Here For Useful Updates” is far better than one that simply says “Newsletter”.
Don’t be afraid to make bulleted lists in your website copy. Rather than lengthy paragraphs, use bullet points to highlight key information. Lists and highlights will help capture the reader’s attention and will be easier for users to gain insights at a glance.
One of the most important aspects of your website is how you choose to use graphics and images. While images can be a great way to capture attention and show off your business, it’s important to choose them wisely. As a general rule, go for quality over quantity, and if you’re using images you’ve found online, ensure they’re free to use.
for each page of your website, use the same font and layout style. Inconsistent formatting can be confusing and distracting for users, so keep navigation clear and consistent throughout. Use similar color schemes on each page, and keep the tone of voice uniform in all website copy.
Web design can be complicated and time-consuming, especially if you’re trying to do it for the first time. If you don’t have time to dedicate to making your website more professional and user friendly, Pure Code Digital Agency can help. Many small businesses are struggling right now, but it’s an investment that can pay off in spades.
If funding is tight, you can seek help from resources designed for small businesses. There are many ways to get funding: Both government and non-government options are available for small business owners. Government options include the SBA Express Bridge Loans and the Main Street Business Lending Program; private sector options include things like GoFundMe and similar crowdfunding opportunities.
Look for ways you can save as well. Did you know that along with shielding your assets and easing your paperwork. Registering your business as an LLC comes with tax advantages and may save you money in the long run? The easiest way to create a limited liability company is to work with a formation service.
It’s an inexpensive solution, especially when compared with paying an attorney to tackle the red tape. You can click here to learn more about establishing your Georgia LLC.
Creating a great website involves a number of factors, many of which hinge around user experience. It’s important to get the layout, navigation, and written copyright. So consider hiring a website designer to help you if you don’t have time or skills to do it yourself. On-site SEO is a technical niche, so consider hiring help from an agency. And if you need help paying for upgrades, seek out funding to help cover costs. Check here for Louisville Web Design Companies.